A new conflict is unfolding at the very heart of the internet — one that could redefine how information flows across the web. The Internet Engineering Task Force (IETF), a global standards organization responsible for shaping much of the web’s technical foundation, is now the center habanero casino of a heated debate between the world’s largest technology companies: Google, Microsoft, OpenAI, and Amazon. At stake is nothing less than who gets to control the online information ecosystem in the age of artificial intelligence.

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